ABOUT ASHUR 

Ashur is an online fashion eCommerce platform that seeks to showcase the best of Nigeria’s fashion industry to the international market. The platform aggregates a wide range of fashion designs, textiles, and accessories from talented Nigerian designers and brands, making them accessible to customers worldwide. Our mission is to showcase the creativity, craftsmanship, and vibrancy of Nigerian designers, making their unique collections of clothing, accessories, and textiles accessible to customers worldwide. 

Ashur provides a user-friendly interface for customers to search, browse, and purchase fashion products seamlessly. On the backend, fashion houses and designers can manage their products, track sales, and monitor real-time analytics of their stalls’ performance. By offering this comprehensive platform, Ashur serves as a one-stop shop for customers to access the finest Nigerian fashion, no matter where they are. 

The platform’s goal is to celebrate Nigeria’s unique cultural heritage, vibrant designs, and bold colours, while giving designers access to a global market. 

Beyond fashion, Ashur is an innovative third-party platform offering both delivery and marketing services to vendors across various industries. This dual-service model allows vendors to streamline logistics and expand their marketing reach, enabling them to focus on growing their products or services while Ashur handles delivery logistics and targeted marketing campaigns. 

At the heart of Ashur is the Ashur woman expressive, confident, and unapologetically authentic. She embodies modern elegance, balancing ambition and creativity with quiet strength. Every piece curated on our platform reflects these values, ensuring that our customers not only wear fashion but experience it as a statement of identity and empowerment. 

Through Ashur, we aim to: 

• Aggregate and curate the finest Nigerian fashion brands and designers. 
• Provide a seamless online shopping experience for local and international customers. 
• Celebrate individuality, craftsmanship, and the evolving story of African fashion. 
• Inspire confidence and authenticity in every woman who wears Ashur. 

Ashur is more than a brand, it is a platform for discovery, inspiration, and empowerment, bridging Nigerian fashion with the world while setting a standard for elegance, quality, and style. 

Ashur is a luxury fashion brand that celebrates confidence, authenticity, and quiet strength. We design elegant, timeless clothing, accessories, and lifestyle products for the empowered, fashion-forward woman. 

Vision 

To become the leading platform for vendors by providing seamless logistics and powerful marketing solutions that drive growth and customer satisfaction. 

Mission 

Ashur empowers vendors by offering a comprehensive, integrated platform that simplifies delivery needs and enhances marketing efforts, enabling them to scale efficiently and effectively.